Product Case History

A brand identity and packaging redesign project.

Soap packaging serves several purposes, including protecting the soap from damage, preserving its scent and moisture, and providing important information to the consumer. Good packaging can also help make the soap more attractive to potential buyers.

When it comes to traditional olive oil soap, the packaging should reflect the natural and organic nature of the product. Eco-friendly materials, such as recycled paper, cardboard, or biodegradable plastic, are a great choice for packaging. The packaging should also include clear and concise labeling with the product name, ingredients, and any relevant certifications or quality standards.Additionally, it is important to consider the design and aesthetic of the packaging. Simple, elegant designs with earthy colors and natural patterns can help evoke the product's natural origins and appeal to consumers who appreciate sustainable and eco-friendly products.Overall, effective soap packaging should not only protect and preserve the product, but also help to communicate its natural, high-quality, and eco-friendly characteristics to potential buyers.